In this book, we aim to assess AutoSERVQUAL (Gencer & Akkucuk, 2017) in the Turkish automobile aftersales customers empirically. We first include a brief explanation about the automobile sector in Turkey, which examines automobile sales, automobile service and spare parts issues separately. Then, the survey and the sample are explained in detail. The research results are given on the next chapter which includes item and brand based detailed results, reliability and validity analysis of the scale ...